“People don’t give me money because they just think I'll spend it on crack and cider.”

We all walk past some of our city's thousands of homeless every day and often feel helpless to help. Even governments reinforce that “giving to rough sleepers contributes to their early death” (Chelsea & Kensington Borough, London, 2015). We knew there must be a better way. Welcome to CRACK + CIDER: The world’s first shop for the homeless. 

What is it? 

CRACK + CIDER is a store where customers can buy useful items for our city's homeless.

How does it work? 

After speaking with local shelters we picked the products you see today. You simply buy the item you want to be delivered to a homeless person in your city and we’ll distribute them with the help of local, independent organisations such as soup kitchens or shelters.

Who's behind it? 

Scarlett Montanaro and Charlotte Cramer, two people who want to start a conversation that makes the lives of the people on our streets a bit better. If you fancy a coffee or want to know more then get in touch. We’d love to hear from you! hello@crackandcider.com